I have a few different comforters for my bed. It’s just something I’ve noticed about most of my comforters. One side looks pretty good, while the other side is so visually noisy, it’s painful to the eyes. The only one that doesn’t exhibit this quality, is the one that has a solid color on both sides.
In any event, when I buy a comforter, there is the side that goes up, and the side that never goes up.